Sunday, August 7, 2016

Bakit ligaw ang maraming networkers pagdating sa selling at marketing ideas/skills?


Ano ang karaniwang misconceptions ng mga networkers tungkol dito?
Bakit ang term na "independent distributor" ay parang malabo rin sa kanila?

According sa Cambridege Dictionary, independent means not influenced or controlled by other people but free to make your own decisions:

Ibig sabihin,  ikaw ang boss ng iyong business,  ikaw ang namamahala at may ari,  at ang pinakasentro  ng business  ay IKAW. The networker  "should act" as ENTREPRENEUR  not distributor only.

Lahat ng top earners at successful network marketers  ay naging successful dahil sa value na meron sila, dahil sa mga decision na ginawa nila at dahil sa mga aksyon na ginawa nila. 

 Ang lahat ng napasali niya sa business niya ay nag join sa bizniz niya not because of the product , company or the opportunity but because of the leadership they find in that person. They join because they want to follow that person, they like and trust that person.

Bago mo ibenta ang iyong  product at ang iyong opportunity, ang kailangan  mo munang ibenta  ay ang iyong sarili. PAano io?

Let’s put it this way.

Your MLM company is provider of the product and exactly the owner of the your  MLM company. On seminars and training  they conducted , they  concentrate on the study of the product, the compensation plan, the company and motivations by trainers.

Kaya naman,  alam na alam mo ang components and how many antioxidants ang content ng iyong product,  the compensation plan – the 1st , 2nd , 3rd, 4th generations and so on…..na kitaan.    And all the good things about your products, opportunity and the company. At wala  naman masama dito, dahil mahalaga  rin ang bagay na ito.

Dahil ang concentration ng networker ay nasa products at company,  ang pagpro-promote  ay nakabase  sa  “We have  the best product, best compensation plan at best company.  Join us."

We are not in the business para magpagandahan ng products. That is secondary only. We are in the business  para magpagalingan ng selling at marketing strategies. This is the primary and most important.

Ang mga MLM companies ay walang inihandang mga marketing strategies  dahil ito ay iniaasa na nila sa mga independent distributors.

At kung paano mo ima-market ng tama  ang business  ay bahala ka na sa sarili mo.
 At yan ang trabaho mo bilang independent distributor.  Kaya marami  ang nag fe-fail, because they are at a lost situation on how to market their product specially ang mga recruits ay walang kaalam alam sa selling and marketing skills.

Yung  iba nagsucceed, because they  have  the  courage to strengthen their selves physically, emotionally, mentally, socially,  spiritually and  find  the right map road.

Kaya pag nagtatanong kay upline, bakit kaya wala pa akong resulta, ang madalas sabihin  ni upline eh taasan mo ang “why” para makuha mo ang “how”.

SELLING and MARKETING. Ang dalawang bagay na ito ang hindi malinaw sa mga networkers.

Sabi kasi,  selling  is believing  and sharing. Selling is simply believing in what you are doing and sharing it to others  so that they may benefit from it. 

Dito, lalong naguluhan ang mga networkers,  kaya ang  pag aaral para magkaroon ng selling and marketing skills   ay   napaisantabi na.

Sharing  is very much different from selling.   Sharing  - no money involved while selling  transaction  is the transfer of product in exchange of money.

Ang  marketing  ay isang skill o ability para  maipaabot o maiparating  ang tungkol sa iyong product  sa target  market sa pamamagitan  ng pagbibigay ng informations on the products and how to do the opportunity you are selling.

Ang  selling    ay isang skill o ability  kung  paano mo  ipapaalam doon  sa target market ang kabutihan ng products o offer mo  at kung paano mo sila matutulungan   sa kanilang  pangangailangan para matuwa sila na may solution pala sa problema nila.

Selling  is not begging, harassing,  pushing  or convincing  para makabenta. Selling  is influencing by educating them the solutions what they truly need.

Selling and Marketing ideas and skills are very crucial foundation of Network Marketing. (online and offline)

How to study further on selling/marketing skills and strategy click here

 Kung natutunan po, please do like my fanpage.

No comments:

Post a Comment